Page 12 - The Burnside Merchant - October 2021

Business-to-Business Advertising
Reaching Burnside & the Greater Dartmouth Area

902.456.3268 | ads@shoptheshore.com

Description Actual Size Price (+tax)

Header Banner 6.16” x 0.75” $55
1/8 Page 3.04” x 1.93” $80
1/4 Page 3.04” x 3.94” $110

1/4 Page Banner Style 6.16” x 1.93” $110
1/2 Page Horizontal 6.16” x 3.94” $170
1/2 Page Vertical 3.04” x 7.96” $170
3/4 Page 6.16” x 5.95” $230
Full Page 6.16” x 7.96” $280

Full Page + Header 6.16” x 8.79” $310

Ad Setup Fee A one time $20 initial charge is applied to setup all new ads. If you have an existing ad on

file with us, there is no setup charge. There is no setup charge to new ads which are
provided camera ready, properly sized and formatted according to the chart below.

Ad Revisions $10 per revision if you change the contents of your desired ad copy from what was
originally provided to us. There is no charge for spelling, grammar, spacing edits or our
errors in your proof.

Ad Placement $20 per month if you wish to have a specific location (page # and location on the page).
This is done on a first come first served basis. Existing premium space customers will have
first right of refusal on a monthly basis. Shop the Shore Publications Inc. reserves the right
to place ads at our discretion if no placement premium is paid.
Premium Placement Ads There are premium advertising spaces on the front cover, back cover and index
page. Please call or email for pricing on these locations.
Payments and Bookings All new ads are payable with Visa, MasterCard, cheque or cash upon booking, no later than
published monthly deadlines. Shop The Shore Publications Inc. reserves the right to not
place an advertisement if there is an account balance owing at the monthly deadline.
Monthly Street Date The Burnside Merchant is a Business to Business advertiser distributed each month to
of Distribution Burnside and surrounding areas (Dartmouth and Woodside) by Canada Post, and at
strategic pickup points within the distribution area.
Monthly Deadlines For booking ad space, submitting your ad copy and making payment arrangements, the
deadline is the first Friday following the monthly distribution date (the first Tuesday of the
month) for the following month’s publication.
Cancellations Ads cancelled after the 15th day of each month are non refundable.

Ad Specifications If you are supplying Artwork, our preferred file format is PDF/X-1a (2001). Adobe CS
(Illustrator, InDesign and Photoshop) files are acceptable, as well as high resolution jpg
files at correct dimensions.
If we are to create the ad, all images for ads should be provided at or above our minimum
resoltion of 266dpi (300dpi is recommended). Image files should be CMYK in .jpg format.
Vector format (.ai or .pdf) is recommended where possible. Please outline fonts and embed
images.
If you have any questions or concerns, please do not hesitate to contact us directly
at 902-456-3268 or ads@shoptheshore.com
10 Akerley Blvd Unit 9, Dartmouth, NS, B3B 1J4
www.burnsidemerchant.ca

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